Talk about flexing those luxury muscles—Aston Martin, the British powerhouse behind some of the wildest, most head-turning supercars, just bulldozed into a seriously unexpected lane: high-end baby gear. Teaming up with elite stroller maker egg, they’ve unleashed the egg3 Aston Martin Edition, a rolling work of art with a price tag that’ll make your eyes water (around $3,000, if you’re asking). And yeah, it’s packed with nods to their slickest, most eye-popping rides.
This isn’t just some random cash grab. Nailing that signature Aston Martin vibe—precision engineering meets downright jaw-dropping aesthetics—was the whole game. Case in point? Those honeycomb wheels, straight-up lifted from their million-dollar beasts like the Valour and Victor. Even the stitching? Pure cabin-perfection, with quilted leather, sleek accents, and a finish so polished, you’d half-expect it to purr.
Got options, too. Snag it in classic Aston racing green with neon lime pops, or dial things back with sleek grey and herringbone fabric, decked out in Bitter Chocolate leather or Magneto Bronze trims. Fancy? Absolutely. But it’s not just posing—this thing handles like a dream for kids up to 55 pounds, though good luck keeping it spotless when real life (and sticky fingers) collide.
Stefano Saporetti, the brand’s diversification guru, called it a no-brainer: a seamless way to inject Aston’s DNA into another slice of their buyers’ lives. Sure, most parents won’t need a supercar-stroller hybrid. But for the DBX707 crowd? This is just flexing hard—with the next-gen along for the ride.
Via Aston Martin
Shawn Henry 
Eve Nowell