Lamborghini has pulled the plug on plans to build its first fully electric supercar, citing what company leadership described as “close to zero” demand from its customer base.
According to comments reported by The Sunday Times, Lamborghini Chairman and CEO Stephan Winkelmann confirmed the decision to abandon a production version of the Lanzador EV concept, which had originally been expected to arrive in 2029. While the concept was unveiled in August 2023 as a bold step into the brand’s electric future, the production program was quietly shelved late last year.
The reason, according to Winkelmann, was simple: Lamborghini buyers weren’t interested.
The CEO reportedly told the publication that electric vehicles, in their current form, “struggle to deliver this specific emotional connection,” suggesting that the absence of engine sound and traditional performance character played a role in the lack of enthusiasm. For a brand built on high-revving V-10s and V-12s — and more recently electrified hybrids that still retain combustion drama — the shift to silent propulsion appears to have met resistance from core customers.
Instead of pursuing a fully electric halo model, Lamborghini will double down on hybrid technology. The Lanzador’s slot in the future lineup will now be filled by another plug-in hybrid, joining models such as the Revuelto and the hybridized Urus. By 2030, Lamborghini expects its entire lineup to consist of hybrid vehicles rather than pure battery-electric offerings.
Winkelmann also indicated that internal combustion engines will remain part of the brand’s DNA “for as long as possible,” reinforcing the company’s commitment to preserving traditional performance elements even as emissions regulations tighten globally.
That doesn’t necessarily mean Lamborghini will never build an EV. The CEO left the door open to revisiting the idea “when the time is right,” but for now, the market signal appears clear: buyers spending seven figures on Italian exotics still want combustion at the core of the experience.
For the moment, the future of Lamborghini remains electrified — just not fully electric.
Shawn Henry 
Eve Nowell