Mecum Auctions has expanded its digital presence with the launch of Mecum TV on Prime Video, making its automotive-focused programming available to a broader audience across the United States. The 24/7 linear streaming channel officially debuted on Feb. 17, 2026, and is accessible at no cost to anyone with an Amazon account, including both Prime members and non-Prime customers.
The addition of Prime Video significantly widens the reach of Mecum TV, which delivers continuous automotive entertainment built around the company’s decades of auction history. Viewers can access the channel across thousands of devices supported by Prime Video, further increasing the visibility of Mecum’s auction coverage and specialty programming.
Mecum TV features an extensive library of content spanning historic sales, record-setting vehicles and recent live auction broadcasts. The lineup includes film-quality, long-form features as well as fast-paced highlight segments from the auction block. Encore presentations and coverage of notable vehicles that have crossed the Mecum stage round out the programming, offering content tailored to both dedicated collectors and casual automotive fans.
Company leadership described the Prime Video launch as a direct response to audience demand for broader streaming access. Expanding to another major platform aligns with Mecum’s ongoing digital strategy, which aims to make its content easier to access while strengthening brand visibility across connected devices.
Mecum TV can be found within the automotive category on Prime Video, where it streams continuously in a linear format. The move reflects the company’s effort to deliver the energy and excitement of live auctions to viewers beyond the auction venue.
Founded in 1988, Mecum Auctions has built a reputation as a global leader in collector car, vintage motorcycle and Road Art® sales. The company hosts multiple auctions annually, including The World’s Largest Collector Car Auction® each January in Kissimmee, Florida, and Dana Mecum’s Original Spring Classic in Indianapolis each May. Its website is updated daily with consignment listings, detailed vehicle descriptions and a comprehensive auction schedule.
Shawn Henry