The Dodge Demon 170 Has Fallen From $225,000 to Sticker Price. Is $129,000 the Floor?

The Dodge Demon 170 Has Fallen From $225,000 to Sticker Price. Is $129,000 the Floor? - featured image
A 2023 Dodge Challenger SRT Demon 170 on display in a dealership showroom. Photo: HJUdall, CC0, via Wikimedia Commons.

In November 2023, a 13-mile Dodge Challenger SRT Demon 170 sold at Mecum Las Vegas for $225,000 before fees. On October 5, 2026, an 8-mile example sold on Bring a Trailer for $129,000, according to the sales aggregator Backlist. That is a drop of roughly 43 percent in headline price, and the car did not change. What changed was the premium buyers once paid to skip a dealer waiting list. For collectors, the more useful question this month is not why the Demon 170 fell. It is whether the fall has finished.

This is a read on a single model with a clear paper trail, not a verdict on muscle cars. Facts are marked as facts and interpretation is labeled as interpretation. For another recent example of a published index and the auction block telling different stories, see our look at the Jeep CJ-7’s 22 percent quarterly drop.

What Hagerty’s October update shows

Verified: In its October 14, 2026 Price Guide roundup, Hagerty Media listed the 2018 Dodge Challenger SRT Demon and 2023 Demon 170 among the five vehicles shedding the most value over the past quarter, with an average decline of 18 percent across all conditions. Hagerty reported that the top end for a pristine, low- or no-mile Demon 170 (condition #1) fell from $164,000 to $134,000, and that the Hellcat dropped 8 percent. The reasons Hagerty gave were faded launch hype, many delivery-mile cars on the market, and supply and demand leveling out, possibly toward a buyer’s market.

Earlier in the year the same data looked similar from a different angle. A Motorious report on August 21, 2026 cited Hagerty’s #3 (“Good”) value for the Demon 170 at $126,000, down 16 percent over twelve months, and the 2018 Demon at $91,900, flat over the same period. The two measures are not the same thing, since one is an all-conditions quarterly average and the other is a single condition over a year, so they should not be netted against each other. They do agree on direction.

The comparables, 2023 to 2026

Production context matters before reading any price. Dodge built 3,300 Demon 170s, about 3,000 of them for the United States, according to CarScoops. The cars in the table below carried window stickers between $118,951 and $134,578, per MoparInsiders and CarScoops. Mileage ranges from 8 to 800 miles, and fee treatment differs by venue, so the table is a map of the market, not a precise index.

DateVenueCarReported resultSource
Nov 2023Mecum Las Vegas13 mi, Pitch Black$225,000 ($247,500 with fees)MoparInsiders
Nov 2023Mecum Las Vegas18 mi, TorRed$210,000 ($231,000 with fees)MoparInsiders
2024Cars & BidsTwo cars, 20 mi each$174,000 and $165,000CarScoops
Apr 2025Cars & Bids800 mi and 150 miHigh bids $121,000 and $120,500; reserves not met, no saleCarScoops
Jul 2025Bring a Trailer45 mi, build No. 1,814$128,000CarScoops
Aug 2025Bring a Trailer13 mi, build No. 1,836$138,888 (a dealer had charged $234,000 new)CarScoops
Jun 6, 2026Bring a Trailer102 mi$142,000Backlist
Aug 14, 2026Mecum22 mi$121,000 (fee basis not stated)Motorious
Sep 29, 2026Bring a Trailer25 mi$129,000Backlist
Oct 5, 2026Bring a Trailer8 mi$129,000Backlist

Verified from the sources above: the early prices were real. Two Demon 170s sold on consecutive days at Mecum Las Vegas in 2023 for $225,000 and $210,000 before fees, per MoparInsiders. By April 2025, CarScoops reported two Cars & Bids listings that stalled at $121,000 and $120,500 below their reserves, with sellers apparently still pricing for 2023. By July 2025, a 45-mile car sold for $128,000, which CarScoops noted was only about $6,000 over its original MSRP.

Orange 2023 Dodge Challenger SRT Demon 170 with a black hood graphic parked at the curb, front three-quarter view
A Demon 170 finished in orange, photographed on October 3, 2026 at the Golden Super Cruise. Photo: Xnatedawgx, CC BY-SA 4.0, via Wikimedia Commons.

The 2026 results cluster tightly. Backlist, which tracks Bring a Trailer and PCarMarket results, lists 110 Demon 170 sales since 2023, a lowest sale of $119,500, a highest of $253,000, and a trailing twelve-month median of $133,500, down 1 percent from the prior twelve months. Of the ten most recent sales it lists, from June 6 to October 5, 2026, prices ran from $119,500 (a 1,700-mile car) to $142,000, and our own arithmetic puts the median at $129,000. The two newest sales, at 25 and 8 miles, both landed at $129,000.

Two things stand out. First, the entire steep decline happened between late 2023 and mid-2025. Since then a 45-mile car at $128,000 in July 2025 and a 25-mile car at $129,000 in September 2026 are within one percent of each other. Second, the picture is not a clean slide: the June 2026 high of $142,000 and the later $129,000 results could point to modest softening, but they involve different cars, different mileage and a few bids each, so we treat that drift as unproven.

Why the Demon and the Demon 170 are not the same market

Black 2018 Dodge Challenger SRT Demon parked on a dealership lot, front three-quarter view
The 2018 SRT Demon, the first of the two Demons, on a dealer lot. Photo: Calreyn88, CC BY-SA 4.0, via Wikimedia Commons.

The 2018 Demon followed its own path. When Mecum sold two delivery-mile cars in Louisville in September 2018, a black car brought $123,750 and a red car reached a final bid of $132,000 against a sticker of $86,090, according to Motor Authority. In January 2024 a rare Maximum Steel Metallic example, one of only 33 painted that way, hammered at $260,000 ($286,000 with fees) at Mecum Kissimmee, per MoparInsiders. That result says more about a one-of-33 color than about the model, and it is exactly the kind of outlier that should not be averaged into a trend.

The same logic applies at the extreme. Celebrity-provenance or one-of-one Demons, such as the Cream Sickle car consigned to Mecum Kissimmee in January 2026, are priced on their story. They are not evidence about the typical car, and we have left them out of the comparables. For related modern Mopar halo cars, see our guides to the Dodge Viper RT/10 and the 1969 Charger Daytona.

Possible causes: where interpretation begins

Close-up of the red Demon head badge on the black fender of a Dodge Challenger SRT Demon
The Demon head badge on a Challenger SRT Demon. Photo: Calreyn88, CC BY-SA 4.0, via Wikimedia Commons.

The sources agree on a dominant cause: the unwinding of a flipper premium. CarScoops attributed the early prices above $200,000 to dealers and early resellers marking up new cars, and Motorious described the 2026 decline as a correction of that premium rather than a change in the car’s engineering. Hagerty added supply, noting many delivery-mile cars and a market leveling toward buyers. That fits a car whose scarcity was announced in advance but whose 3,300 units were distributed through dealer networks, apparently to speculators as much as to drivers.

Our interpretation is that the Demon 170 was never mispriced by its engine, which is a 1,025-horsepower, supercharged 6.2-liter V8 on E85 that is still extraordinary. It was mispriced by its allocation. When the supply of cars that could be bought at sticker caught up with the supply of buyers willing to pay a markup, the price moved toward the sticker. In this reading, the same logic that carried the car above $200,000 pulled it back. Compare how we described the Corvette ZR1X’s $402,000 premium, which was largely the cost of not waiting.

Sustainable, temporary, or inconclusive?

Our assessment: the sharp repricing looks complete, and the next direction is inconclusive. The evidence for a reset that has largely run its course is that sales cluster around the original window-sticker range, and the most recent 25-mile and 8-mile cars equal each other at $129,000. The evidence against calling a floor is Hagerty’s 18 percent quarterly figure, the many delivery-mile cars Hagerty says are available, and the softer June-to-October drift in the Backlist figures. Hagerty’s guide may simply be catching down to prices the auction block has already shown, which would make the October decline a measurement lag more than a fresh leg down. We cannot prove that from public data.

This is analysis, not a forecast. A model that has already lost most of its speculative premium can still trade sideways or lower, and nothing here suggests a return to 2023 prices.

What would change this view

Several observable signals would sharpen the picture. Consistent sub-$115,000 sales for sub-100-mile cars would suggest that the price is still falling through the sticker. A run of sales above $145,000 would suggest a floor has held. Watch also how quickly delivery-mile inventory clears at the next round of national auctions, how Hagerty’s January 2027 update compares with actual results, and whether newer Hellcat-engine Dodge products change enthusiasm for the last supercharged HEMI Challengers. For the wider muscle-car market, our list of the most expensive Mopars sold at auction shows how far provenance and originality still outrun any model-level index, and our Ferrari Enzo analysis shows another case where a headline jump meant two different things.

Sources

Verification note: Bring a Trailer results are cited through secondary reporting and an aggregator because the BaT site could not be opened directly for this article. Hagerty’s figures are as published; its Price Guide values are modeled estimates, not transactions.

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